Introduction

With the following data protection declaration we would like to explain to you which types of your personal data (hereinafter also referred to as “data”) we process, for what purposes and to what extent. The data protection declaration applies to all processing of personal data carried out by us, both as part of the provision of our services and in particular on our websites, in mobile applications and within external online presences, such as our social media profiles (hereinafter collectively referred to as “online offer”). In accordance with Art. 4 item 1. of Regulation (EU) 2016/679, i.e. the Basic Data Protection Regulation (hereinafter referred to only as “DSGVO”), “processing” shall mean any operation or set of operations carried out with or without the aid of automated procedures in connection with personal data, such as collection, recording, organization, organization, storage, adaptation or alteration, reading, querying, use, disclosure by transmission, dissemination or any other form of provision, alignment or combination, restriction, deletion or destruction.

Status: August 12, 2021

Overview of contents

Responsible

PETKUS Technologie GmbH
Röberstr . 8
99848 Wutha-Farnroda
Germany

Email address: info@petkus.com

Phone: +4936921980.

Contact Data Protection Supervisor

IfDDS GmbH
Robert Schmock
Strehlener Straße 14, 01069 Dresden
Tel .: +49 351 27 57 90 57
E -Mail: petkus@ifdds.eu

Overview of processing operations

The following overview summarizes the types of processed data and the purposes of their processing and refers to the data subjects.

Types of processed data

  • Inventory data (e.g. names, addresses).
  • Content data (e.g. entries in online forms).
  • Contact details (e.g. e-mail, telephone numbers).
  • Meta / communication data (e.g. device information, IP addresses).
  • Usage data (e.g. websites visited, interest in content, access times).

Categories data subjects

  • Communication partner.
  • Users (e.g. website visitors, users of online services).

Purposes of processing

  • Direct marketing (e.g. by email or post).
  • Feedback (e.g. collecting feedback via online form).
  • Marketing.
  • Contact inquiries and communication.
  • Profiles with user-related information (creation of user profiles).
  • Range measurement (e.g. access statistics, recognition of returning visitors).

Relevant legal bases

The following is an overview of the legal bases of the GDPR, on d On the basis of which we process personal data. Please note that in addition to the provisions of the GDPR, national data protection requirements may apply in your or our country of residence or domicile . If more specific legal bases are relevant in individual cases, we will inform you of this in the data protection declaration.

  • Consent (Art. 6 Para. 1 S. 1 lit. a. GDPR) – The data subject has their consent to the processing of their personal data for a specific purpose or given several specific purposes.
  • Legitimate interests (Art. 6 Para. 1 S. 1 lit. f. GDPR) – The processing is to safeguard the legitimate interests of the person responsible or a Third party required, unless the interests or fundamental rights and freedoms of the data subject, which require the protection of personal data, prevail.

National data protection regulations in Germany : In addition to the Data protection regulations of the General Data Protection Regulation apply national data protection regulations in Germany. This includes in particular the law on the protection against misuse of personal data during data processing (Federal Data Protection Act – BDSG). In particular, the BDSG contains special regulations on the right to information, the right to erasure, the right to object, the processing of special categories of personal data, processing for other purposes and transmission as well as automated decision-making in individual cases, including profiling . It also regulates data processing for the purposes of the employment relationship (Section 26 BDSG), in particular with regard to the establishment, implementation or termination of employment relationships and the consent of employees. Furthermore, state data protection laws of the individual federal states can apply.

Security measures

We take in accordance with the legal requirements, taking into account the state of the art, the implementation costs and the type, scope, circumstances and purposes of processing as well as the different probabilities of occurrence and the extent of the threat to the rights and freedoms of natural persons, take appropriate technical and organizational measures to ensure a level of protection appropriate to the risk.

The measures include, in particular, securing the confidentiality, integrity and availability of data by controlling physical and electronic access to the data as well as the access, input, transfer, ensuring availability and their separation. Furthermore, we have set up procedures that ensure the exercise of data subject rights, the deletion of data and reactions to the threat to the data. Furthermore, we consider the protection of personal data already in the development or selection of hardware, software and procedures in accordance with the principle of data protection, through technology design and data protection-friendly default settings.

SSL encryption (https) : We use SSL encryption to protect your data transmitted via our online offer. You can recognize such encrypted connections by the prefix https:// in the address line of your browser.

Transmission of personal data

As part of our processing of personal data, it may happen that the data is transmitted to other bodies, companies, legally independent organizational units or persons or disclosed to them become. The recipients of this data can include, for example, service providers commissioned with IT tasks or providers of services and content that are integrated into a website. In such a case, we observe the legal requirements and, in particular, conclude corresponding contracts or agreements that serve to protect your data with the recipients of your data.

Data transfer within the organization : We can transfer personal data to other bodies within our organization or grant them access to this data. If this transfer takes place for administrative purposes, the transfer of the data is based on our legitimate entrepreneurial and economic interests or takes place if it is necessary to fulfill our contractual obligations or if the consent of the person concerned or a legal permission is available.

Data processing in third countries

Insofar as we process data in a third country (ie outside the European Union (EU), the European Economic Area (EEA)) or the processing within the scope of the use of services of third parties or the disclosure or transfer of data to other persons, offices or companies takes place, this only takes place in accordance with the legal requirements.

Subject to express consent or contractually or legally required transmission, we only process or have the data processed in third countries with a recognized level of data protection, contractual obligation through so-called standard protection clauses of the EU Commission, in the presence of certifications or binding internal data protection regulations (Art. 44 bis 49 GDPR, information page of the EU Commission: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection_de).

Deletion of data

The data processed by us will be deleted in accordance with the legal requirements as soon as the consents allowed for processing are revoked or other permissions are no longer applicable (e.g. if the purpose of the processing this data is omitted or is not required for the purpose).

If the data are not deleted because they are required for other and legally permissible purposes, their processing will be limited to these purposes. In other words, the data is blocked and not processed for other purposes. This applies, for example, to data that must be stored for commercial or tax reasons or whose storage is necessary to assert, exercise or defend legal claims or to protect the rights of another natural or legal person.

Our data protection information may also contain further information on the storage and deletion of data, which have priority for the respective processing.

Use of cookies

Cookies are text files that contain data from websites or domains that have been visited and are stored on the user’s computer by a browser. A cookie is primarily used to store information about a user during or after their visit to an online offer. The stored information can include, for example, the language settings on a website, the login status , a shopping cart or the location where a video was viewed. The term cookies also includes other technologies that fulfill the same functions as cookies (e.g. when user information is stored using pseudonymous online identifiers, also known as “user IDs”)

A distinction is made between the following cookie types and functions:

  • Temporary cookies (also: session cookies): & nbsp; Temporary cookies are deleted at the latest after a user has left an online offer and closed his browser.
  • Permanent cookies: & nbsp; Permanent cookies remain even after closing saved in the browser. For example, the login status can be saved or preferred content can be displayed directly when the user visits a website again. The interests of users, which are used for range measurement or for marketing purposes, can also be stored in such a cookie.
  • First-party cookies: & nbsp; First-party cookies are set by us.
  • Third-party cookies (also: third-party cookies) : Third-party cookies are mainly used by advertisers (so-called third parties) to store user information process.
  • Necessary (also: essential or absolutely necessary) cookies: Cookies can be absolutely necessary for the operation of a website (e.g. to save or remove logins or other user inputs Reasons of security).
  • Statistics, marketing and personalization cookies : Furthermore, cookies are usually also used in the context of range measurement and when the interests of a user or are Behavior (e.g. looking at certain content, benefit functions etc.) can be saved in a user profile on individual websites. Such profiles are used to show users, for example, content that corresponds to their potential interests. This process is also referred to as “tracking”, ie following up the potential interests of users. Insofar as we use cookies or “tracking” technologies, we will inform you separately in our data protection declaration or in the context of obtaining consent.

Notes on legal bases: On which The legal basis we process your personal data with the help of cookies depends on whether we ask for your consent. If this is the case and you consent to the use of cookies, the legal basis for processing your data is the declared consent. Otherwise, the data processed with the help of cookies will be processed on the basis of our legitimate interests (e.g. in the commercial operation of our online offer and its improvement) or, if the use of cookies is necessary, to fulfill our contractual obligations.

Storage duration: If we do not provide you with any explicit information on the storage duration of permanent cookies (e.g. as part of a so-called cookie opt- in), please assume that the storage duration can be up to two years.

General information on revocation and objection ( opt- out): Depending on whether the processing is based on consent or legal permission, you have the option at any time to revoke your consent or to To object to the processing of your data by cookie technologies (collectively referred to as ” opt- out”). You can first explain your objection using the settings of your browser, e.g. by deactivating the use of cookies (which can also restrict the functionality of our online offer). An objection to the use of cookies for online marketing purposes can also be made using a variety of services, especially in the case of tracking , via the websites https://optout.aboutads.info and https://www.youronlinechoices.com/ be explained. In addition, you can receive further objection notices in the context of the information on the service providers and cookies used.

Processing of cookie data on the basis of consent : We use a procedure for cookie consent management, in the context of which the consent of the user to the use of cookies or in the context of the processing and providers mentioned in the cookie consent management procedure and can be managed and revoked by the users. The declaration of consent is saved so that you do not have to repeat the query and to be able to prove the consent in accordance with the legal obligation. The storage can take place on the server side and / or in a cookie (so-called opt -in cookie, or with the help of comparable technologies) in order to be able to assign the consent to a user or his device. Subject to individual information on the providers of cookie management services, the following information applies: The duration of the storage of the consent can be up to two years. A pseudonymous user identifier is created and stored with the time of consent, information on the scope of the consent (e.g. which categories of cookies and / or service providers ) as well as the browser, system and end device used.

    • Processed data types: Usage data (e.g. websites visited, interest in content, access times), meta / communication data (e.g. device information, IP addresses) .
    • Affected persons: Users (e.g. website visitors, users of online services).
    • Legal bases: Consent (Art. 6 Para . 1 S. 1 lit. a. GDPR), legitimate interests (Art. 6 Abs. 1 S. 1 lit. f. GDPR).

Newsletter and electronic notifications

We send newsletters, e-mails and other electronic notifications (hereinafter “Newsletter”) only with the consent of the recipient or legal permission. If the content of the newsletter is specifically described when registering for the newsletter, it is decisive for the consent of the user. Otherwise, our newsletters contain information about our services and us.

In order to register for our newsletters, it is generally sufficient to provide your email address. However, we can ask you to provide a name for the purpose of addressing you personally in the newsletter, or other information if this is necessary for the purposes of the newsletter.

Deletion and restriction of processing: We can store the unsubscribed e-mail addresses for up to three years on the basis of our legitimate interests before we delete them in order to be able to prove a previously given consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for deletion is possible at any time, provided that the former existence of a consent is confirmed at the same time. In the event of obligations to permanently observe contradictions, we reserve the right to store the e-mail address in a blacklist (so-called “blocklist”) for this purpose alone.

The logging of the registration process takes place on the basis of our legitimate interests for the purpose of proving that it has proceeded properly. If we commission a service provider to send e-mails, this is done on the basis of our legitimate interests in an efficient and secure dispatch system.

Notes on legal bases: The newsletter is sent on the basis of the consent of the recipient or, if consent is not required, on the basis of our legitimate interests in direct marketing, if and to the extent that this is legal, e.g. in In the case of recruiting existing customers, is allowed. If we commission a service provider to send e-mails, this is done on the basis of our legitimate interests. The registration process is recorded based on our legitimate interests to prove that it was carried out in accordance with the law.

Contents: Information about us, our services, promotions and offers.

Measurement of opening and click rates :

The newsletters contain a so-called “web beacon “, ie a pixel-sized file that is retrieved from our server when the newsletter is opened or, if we use a shipping service provider, from its server Technical information, such as information about the browser and your system, as well as your IP address and the time of access, is collected.

This information is used for the technical improvement of our newsletter based on the technical data or the target groups and their reading behavior based on their retrieval locations (which can be determined with the help of the IP address) or the access times. This analysis also includes determining if the newsletters are opened and when they will be opened.

      • Processed data types: Inventory data (e.g. names, addresses), contact data (e.g. e-mail, telephone numbers), meta / communication data (e.g. device information , IP addresses), usage data (e.g. websites visited, interest in content, access times).
      • Affected persons: Communication partner.
      • Purposes of Processing: Direct marketing (e.g. by email or post).
      • Legal basis: Consent (Art. 6 Para. 1 S. 1 lit. a. GDPR) , Legitimate interests (Art. 6 Para. 1 S. 1 lit. F. GDPR).
      • Opposition option ( opt- out): You can cancel the receipt of our newsletter at any time, ie revoke your consent or object to further receipt. You will find a link to cancel the newsletter either at the end of each newsletter or you can use one of the contact options given above, preferably email.

Services and service providers used :

Advertising communication via email, post, fax or telephone

We process personal data for the purposes of advertising communication that can be done via various channels, such as e-mail, telephone, post or fax, in accordance with legal requirements.

The recipients have the right to revoke their consent at any time or to object to promotional communication at any time.

After revocation or objection, we can store the data required to prove consent for up to three years on the basis of our legitimate interests before we delete them. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for deletion is possible at any time, provided that the former existence of a consent is confirmed at the same time.

      • Processed data types: Inventory data (e.g. names, addresses), contact details (e.g. e-mail, telephone numbers).
      • Affected persons: Communication partner.
      • Purposes of processing: Direct marketing (e.g. by email or post).
      • Legal bases : Consent (Art. 6 Para. 1 S. 1 lit. a. GDPR), Legitimate Interests (Art. 6 Par. 1 S. 1 lit. f. GDPR).

Web analysis, monitoring and optimization

The web analysis (also known as “range measurement”) is used to evaluate the visitor flows to our online offer and can provide behavior, interests or demographic information about visitors, such as e.g. age or gender, as pseudonymous values. With the help of the range analysis, we can, for example, recognize at which time our online offer or its functions or content are used most often or invite you to reuse. We can also understand which areas need optimization.

In addition to web analysis, we can also use test procedures, for example to test and optimize different versions of our online offer or its components.

For these purposes, so-called user profiles can be created and saved in a file (so-called “cookie”) or similar processes can be used for the same purpose. This information can include, for example, content viewed, websites visited and elements and technical information used there, such as the browser used, the computer system used and information on times of use. If users have consented to their location data being collected, this can also be processed, depending on the provider.

The IP addresses of the users are also saved. However, we use an IP masking process (ie pseudonymisation by shortening the IP address) to protect users. In general, in the context of web analysis, A / B testing and optimization, no clear user data (such as e-mail addresses or names) are saved, but pseudonyms. This means that we and the providers of the software used do not know the actual identity of the users, but only the information stored in their profiles for the purposes of the respective procedures.

Notes on legal bases: If we ask users for their consent to the use of third-party providers, the legal basis for processing data is consent. Otherwise, user data will be processed on the basis of our legitimate interests (ie interest in efficient, economical and recipient-friendly services). In this context, we would like to draw your attention to the information on the use of cookies in this data protection declaration.

      • Processed data types: Usage data (e.g. websites visited, interest in content, access times), meta / communication data (e.g. device information, IP addresses) .
      • Affected persons: Users (e.g. website visitors, users of online services).
      • Purposes of processing: Range measurement (e.g. access statistics , Recognition of returning visitors), profiles with user-related information (creation of user profiles).
      • Security measures: IP masking ( pseudonymization of the IP address).
      • Legal basis: Consent (Art. 6 Para. 1 S. 1 lit. a. GDPR), legitimate interests (Art. 6 Par. 1 S. 1 lit. f. GDPR).

Services and service providers used :

Presence in social networks (Social Media)

We maintain an online presence within social networks and in this context process user data in order to communicate with the users active there or to obtain information about us to offer.

We would like to point out that user data can be processed outside of the European Union. This can result in risks for the user, for example because it could make it more difficult to enforce the rights of the user.

Furthermore, the data of users within social networks are usually processed for market research and advertising purposes. For example, usage profiles can be created on the basis of user behavior and the interests of the users resulting therefrom. The usage profiles can in turn be used, for example, to place advertisements inside and outside the networks that presumably correspond to the interests of the users. For these purposes, cookies are usually stored on the users’ computers, in which the usage behavior and the interests of the users are stored. Furthermore, data can be stored in the usage profiles regardless of the devices used by the users (especially if the users are members of the respective platforms and are logged in to them).

For a detailed description of the respective forms of processing and the possibilities of objection ( opt- out), we refer to the data protection declarations and information provided by the operators of the respective networks.

Also in the case of requests for information and the assertion of data subject rights, we point out that these can be most effectively asserted with the providers. Only the providers have access to the data of the users and can take appropriate measures and provide information directly. If you still need help, you can contact us.

Facebook : We are together with Facebook Ireland Ltd. responsible for collecting (but not further processing) data from visitors to our Facebook page (so-called ” fan page “). This data includes information about the types of content users view or interact with, or the actions they take (see “Things You and Others Do and Provide” in the Facebook Data Policy: https://www.facebook.com/policy ), as well as information about the devices used by the users (e.g. IP addresses, operating system, browser type, language settings, cookie data; see under “Device information” in the Facebook data policy statement: https://www.facebook.com/policy ). As explained in the Facebook data guideline under “How do we use this information?”, Facebook also collects and uses information to provide analytical services, so-called “Page Insights “, for website operators so that they can obtain information about how people use their pages and interact with the content associated with them. We have concluded a special agreement with Facebook (“Information on Page Insights “, https: // www. facebook.com/legal/terms/page_controller_addendum ), which regulates in particular which security measures Facebook must observe and in which Facebook has agreed to fulfill the rights of the data subject (i.e. users can, for example, provide information or delete requests directly to Facebook). The rights of users (in particular to information, deletion, objection and complaint to the competent supervisory authority) are not restricted by the agreements with Facebook. Further information can be found in the “Information on Page Insights ” ( https://www.facebook.com / legal / terms / information_about_page_insights_data ).

      • Processed data types: Contact details (e.g. email, telephone numbers), content data (e.g. entries in online forms), usage data (e.g. websites visited, interest in content , Access times), meta / communication data (e.g. device information, IP addresses).
      • Affected persons: Users (e.g. website visitors, users of online services).
      • Purposes of processing: Contact requests and communication, feedback (e.g. collecting feedback via online form), marketing.
      • Legal bases: Legitimate interests (Art. 6 Para. 1 S. 1 lit. F. GDPR).

Used services and service providers :

Change and update of the data protection declaration

We ask you to inform yourself regularly about the content of our data protection declaration. We will adapt the data protection declaration as soon as the changes to the data processing carried out by us make this necessary. We will inform you as soon as the changes require your cooperation (e.g. consent) or other individual notification.

If we provide addresses and contact information of companies and organizations in this data protection declaration, please note that the addresses can change over time and ask you to check the information before contacting us.

Rights of the data subjects

As a data subject, you have various rights under the GDPR, which arise in particular from Art. 15 to 21 GDPR:

      • right to: you have the right, for reasons arising from your particular situation at any time to the processing of personal data concerning that according to Article 6, Section 1.. lit . e or f GDPR takes place to object; this also applies to profiling based on these provisions . If the personal data relating to you are processed in order to operate direct mail, you have the right to object at any time to the processing of the personal data relating to you for the purpose of such advertising; This also applies to profiling insofar as it is connected to such direct mail.
      • Right of withdrawal for consent: You have the right to withdraw your consent at any time.
      • Right to information: You have the right to request confirmation as to whether the data in question is being processed and to request information about this data as well as further information and a copy of the data in accordance with the legal requirements.
      • Right to correction: According to the legal requirements, you have the right to request the completion of the data concerning you or the correction of incorrect data concerning you.
      • Right to deletion and restriction of processing: In accordance with the legal requirements, you have the right to request that the data relating to you be deleted immediately or, alternatively, in accordance with the legal requirements e to request restriction of the processing of the data.
      • Right to data portability: You have the right to request data relating to you that you have provided to us in a structured manner in accordance with the legal requirements , to receive a common and machine-readable format or to request its transmission to another person responsible.
      • Complaint to the supervisory authority: Without prejudice to any other administrative or judicial remedy, you have the right to complain to a Supervisory authority, in particular in the member state of your habitual residence, your place of work or the place of the alleged infringement, if you are of the opinion that the processing of your personal data violates the requirements of the GDPR.